By Paul Pannone
The Get Married failure confirms suspicions of a growing number of wedding companies that realize the elements of success are simple; run a clean, solid business, have a good web presence and approach your business as your friend, not as an enemy and you’ll do fine.
The events, people and timeline collapse of Get Married being assembled by this newz source is helping pioneers and wedding industry vendors that thought they couldn’t compete with the big boys understand they were wrong. Now, some say they’re finally realizing why.
Fact-checking information from one unknown source reveals incredible information about the debacle in Atlanta. eWedNewz will reveal more information in the weeks and months ahead, as this story continues to unfold
eWedNewz thanks all the sources that came forward this week for tips and information to enable us to do our job and piece together how Get Married management screwed advertisers and investors out of millions of dollars. eWedNewz is uncovering how lavish spending and reckless investing in glitz, hype and hysteria with no real business plan blew through millions of investment dollars in a relatively short period, leaving Get Married broke and broken.
The warning went out this week for advertisers; be especially careful before you plop down your hard-earned advertising dollars.
“Expect companies like Get Married, Encore and others that seem healthy to go the same route,” says wedding expert, Christine Boulton.
Longtime publishing, advertising and marketing companies that felt they couldn’t compete say they’re encouraged by the coverage, now that the truth is exposed.
Joani Reisen at VIP Magazine told eWedNewz,” I’ve been in the business for so long and spent a significant amount of money building a viable business for my advertisers. I never felt like I could compete with some of the lavish events my competitors put on. Now I see it for what it really is.”
Reisen and a growing number of wedding businesses say they’re taking the eWedNewz coverage of the Get Married story and redistributing the information for all to see.
eWedNewz continues our investigation into Get Married management and allegations surrounding reported improper business and personal behavior that lost millions of dollars of investor money. The real losers were unsuspecting advertisers that made the fatal mistake of trusting them.
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