By Paul Pannone
In a turn of events vendors are supporting a recent rant from Bitchless Bride that skirts rules governing the distribution of private email information. A rule that was made clear several years ago by email marketing authorities was kicked to the curb by a decree from our friend in the bright wig and louver shades and is now being hailed by other vendors who have no problem letting people know their identity.
It’s not clear who cares less about telling a bitchy bride where it’s at; Bitchless Bride or Justin Willison. But both make it loud and clear; the world doesn’t revolve around bitchy brides.
Response to the eWedNewz story from John Liedtke in Canada said;
“In Canada we have very strong Privacy legislation. You are not allowed to share personal information that you have garnered without informing the individual that you intend to share it. A bridal show may collect names of brides at the door for sweepstakes but they may not give the info to vendors without “NOTIFYING the BRIDE upon filling out the form.” Very few if any shows enforce this law. They open themselves to possible lawsuits and or penalties levied by the Federal Government.”
John provides a conservative view in accordance with laws in the U.S that meet the threshold of supporting his view. But after an investigation and story several years back, no legal or marketing source would say definitively whether the law is absolute or even enforceable.
In response to Liedtke’s view, Justin Willison stirred the pot further by adding;
“As for the privacy info, like it will be shared with the vendors. It’s usually on the form. like the post said most of them are too damn stupid to read. like the old “you can lead a horse to water, but you can’t make him drink.” I offer the NEW… “you can give the bitch a form but you can’t make her think.” and that privacy law is horse shit. they come to the show, willingly fill out a form, and take home FREE SHIT, then want to sue someone, because they got an unwanted EMAIL? Fuck that. miserable whining crying pieces of shit if you ask me. I want a handout mofo… WHERE”S MINE~!”
The excerpt you can give the bitch a form but you can’t make her think became a Favorited Tweet by twitter followers and led to other vendor comments on Facebook.
Spring Lake Bridals said the following;
“LOL! nobody reads my sales contract! “all sales are final, no returns, refunds or exchanges.” customer: “CAN I RETURN THIS?” (custom made wedding gown) Me: “No. Per your sales contract and the sign on the wall… No Returns on custom made goods.” Customer: “You never told me that.” Me: “See this contract you signed? Here’s your signature in the box stating I have read this contract and understand its terms and conditions.”
A current eWedNewz poll so far shows 76% of readers feel the bride is hardly ever right but she is still a customer and should be treated with respect. Less than 4% feel it’s OK to tell her off. Even less think vendors are there to bow to her every wish.
eWedNewz continues to watch this story and welcomes your views.
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