Orange County Based Bridal Gown
Casablanca Bridal Flagship Store Grand Opening
Manufacturer Opening New Flagship Store at Crystal Cove Shopping Center, Newport Beach
Newport Beach, CA (January 15, 2014) –Casablanca Bridal, an award-winning bridal gown designer and manufacturer selling custom fit, made to order gowns throughout the world in over 1,000 bridal salons is set to debut their new flagship store in Newport Beach. A series of grand opening events will take place beginning next week at the beautiful new store overlooking the Pacific Ocean at Crystal Cove Shopping Center. On Wednesday January 22 from 2 – 5 pm there will be a sneak preview party exclusively for the media followed by a VIP invitation only event on Thursday January 23 from 4:30–7:30 pm for wedding industry professionals and Newport Coast residents, and then a Grand Opening event to the public on Saturday January 25 from 11 am – 3 pm.
All events will take place within their newly designed space featuring exceptional architecture and interior design to compliment their gorgeous bridal gowns and accessories while also setting the perfect stage for bridal gown fittings. Models will be on hand for the three grand opening events to showcase the elegantly handmade gowns, some of which incorporate authentic Swarovski crystal elements. There will also be lively music, light food, drinks and special treats at all three events.
The Saturday grand opening event will offer brides-to-be the opportunity to schedule appointments as well as receive complimentary gift bags. In addition, the Casablanca Bridal Dreams sweepstakes will be going on in partnership with BRIDES magazine. This promotion is geared towards socially savvy brides-to-be who try on a Casablanca Bridal gown and then tweet it to BRIDES Twitter account (@BridesAllAccess) with the hashtag #CasablancaBridalDreams. One lucky bride will be chosen in the national contest to win the honeymoon of her dreams with airfare for two to the Fiji Islands. (Prize award provided by BRIDES Magazine).
Casablanca Bridal’s owners, Kevin and Gloria Lu founded their company with the mission of designing and delivering exceptional custom fit gowns made from the highest quality materials available at values attainable to everyone. The inspiration for developing Casablanca Bridal’s flagship store was to create a store as unique and spectacular as their gowns and to provide Casablanca brides with a bridal gown selection and fitting experience truly worthy of their dream day. In addition to a spectacular store setting, the salon will choreograph bridal gown selections and fittings with inspiring video imagery of wedding locations and specially selected music for each client along with photography to capture “the moment, magic and tears” when she finds her perfect Casablanca Bridal dress. The new Flagship Store will also serve as a retail best practices development platform on behalf of helping the independent bridal retailers Casablanca Bridal markets its gowns through, and it will be used to test new product designs and categories prior to rolling them out to their national and international markets. Casablanca Bridal also hopes their new Flagship Store will set a new standard of excellence in bridal gown merchandising and retailing for their industry.
In related news, Kevin and Gloria Lu recently founded the Celebrate Forever Foundation with the belief that couples and families thrive when each individual develops the necessary skills to be the best person and spouse they can be.
ABOUT CELEBRATE FOREVER:
Celebrate Forever Foundation, a Southern California-based non-profit organization, believes that individual change leads to improved relationships, healthier families and stronger communities with the power to make positive change in the world. Celebrate Forever promotes healthy relationships through evidence-based relationship education, and a world class network of relationship experts, providing individuals with the necessary skills, technology and resources to create healthy relationships and a healthy world. For more information, visit www.celebrateforever.org
ABOUT CASABLANCA BRIDAL:
Casablanca Bridal is a family owned business and was founded in 1997 by Mr. and Mrs. Kevin and Gloria Lu and is one of the fastest growing global award-winning manufacturers, designers and wholesale distributors of bridal gowns. Kevin and Gloria founded Casablanca Bridal with the mission of making bridal gowns that are made of the highest quality materials with impeccable attention to detail, made by hand and are attainable to every woman who wants a dress as special as her wedding. They believe no woman should have to compromise quality and fit for budget and price. For more information, visit www.casablancabridal.com
About Irvine Company Retail Properties:
With three premier shopping centers including Fashion Island, Irvine Spectrum Center and The Market Place, the Irvine Company Retail Properties also includes 37 neighborhood and community centers with a diverse mix of stores and restaurants.ICRP has welcomed more than a dozen top-tier and exclusive retailers to its portfolio in 2012 and 2013, including Halston Heritage, Blushington, Kendra Scott, SEE Eyewear and Seafolly.
Crystal Cove Shopping Center, overlooking the Pacific Ocean, features a collection of established restaurants and boutiques that include: Javier’s Cantina, Bluefin Sushi, Bellagio Salon & Spa, Juxtaposition Home, Z Collection, Piajeh, Lashfully, Novecento Sports, Mastro’s Ocean Club and more.