By Paul Pannone
Depending on whose data you believe the national average price of a wedding gown continues to hover around $1,100 dollars.
Pick your poison; the Knot survey results shows the national average price of a wedding dress is inline with other data sources we’re watching.
According to a recent survey conducted by the XO Group reported by Fox Detroit the average sum spent by an American woman on her wedding dress is $1,121. The average price now reported doesn’t differ much from a study conducted by BRIDE Magazine’s last year when they reported an average wedding dress cost is $1,289; a 20% increase over 2009 when the average cost was $1,072.
eWedNewz continues to follow how online sale of wedding dresses impact the price of dresses in retail store establishments. Most retailers say they’re watching the average wholesale price rise slightly but cannot pass the increase to their customers to absorb the higher cost.
Discussions with planners in metropolitan markets scoff at the number ($1,100) saying their clients spend more on “toilet paper” for their weddings than the national dress average.
eWedNewz continues to watch over companies that supply data to the wedding business that sometimes isn’t flawless.
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