More Vendors Talk Trash against Bitchy Brides

By Paul Pannone

In a turn of events vendors are supporting a recent rant from Bitchless Bride that skirts rules governing the distribution of private email information. A rule that was made clear several years ago by email marketing authorities was kicked to the curb by a decree from our friend in the bright wig and louver shades and is now being hailed by other vendors who have no problem letting people know their identity.

 

It’s not clear who cares less about telling a bitchy bride where it’s at; Bitchless Bride or Justin Willison. But both make it loud and clear; the world doesn’t revolve around bitchy brides.

 

Response to the eWedNewz story from John Liedtke in Canada said;

“In Canada we have very strong Privacy legislation. You are not allowed to share personal information that you have garnered without informing the individual that you intend to share it. A bridal show may collect names of brides at the door for sweepstakes but they may not give the info to vendors without “NOTIFYING the BRIDE upon filling out the form.”  Very few if any shows enforce this law. They open themselves to possible lawsuits and or penalties levied by the Federal Government.”

John provides a conservative view in accordance with laws in the U.S that meet the threshold of supporting his view. But after an investigation and story several years back, no legal or marketing source would say definitively whether the law is absolute or even enforceable.

In response to Liedtke’s view, Justin Willison stirred the pot further by adding;

“As for the privacy info, like it will be shared with the vendors. It’s usually on the form.  like the post said most of them are too damn stupid to read.   like the old “you can lead a horse to water, but you can’t make him drink.” I offer the NEW… “you can give the bitch a form but you can’t make her think.”  and that privacy law is horse shit.  they come to the show, willingly fill out a form, and take home FREE SHIT, then want to sue someone, because they got an unwanted EMAIL?  Fuck that. miserable whining crying pieces of shit if you ask me.  I want a handout mofo… WHERE”S MINE~!”

The excerpt you can give the bitch a form but you can’t make her think became a Favorited Tweet by twitter followers and led to other vendor comments on Facebook.

Spring Lake Bridals said the following;

“LOL! nobody reads my sales contract! “all sales are final, no returns, refunds or exchanges.” customer: “CAN I RETURN THIS?” (custom made wedding gown) Me: “No. Per your sales contract and the sign on the wall… No Returns on custom made goods.” Customer: “You never told me that.” Me: “See this contract you signed? Here’s your signature in the box stating I have read this contract and understand its terms and conditions.”

A current eWedNewz poll so far shows 76% of readers feel the bride is hardly ever right but she is still a customer and should be treated with respect. Less than 4% feel it’s OK to tell her off. Even less think vendors are there to bow to her every wish.

 

eWedNewz continues to watch this story and welcomes your views.

eWedNewz

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2012

A Whole New Way to look at the Email Privacy of Brides

By Paul Pannone

Several years ago on another format I covered a story involving the use of emails by vendors to brides registering at a bridal show. For the story I interviewed the highly respected email market expert for Emma, Jim Hitch. Hitch explained permission to contact the bride had to be obtained by each vendor and could not be blatantly blasted from the email used when the bride registered for the show. Hitch’s position was clear but further investigation and interviews with legal sources could not come up with a conclusive resolution to how it all works.

The story shot up the blood pressure of some major show producers who said they would reword and/or revamp how brides gave their permission to be contacted by the show exhibitors. By the strength of the story bridal show producers wanted to make sure they were well within the letter of the law.

 

A suggestion from Bitchless Bride to ladies who don’t want to be contacted; stay inside, lock your doors, draw the blinds and don’t give up your information.

 

That was the world, pre Bitchless Bride. Fast forward to a time where common sense replaces much of the legal jargon and the BB asks;

Well, how was the bridal event at the fancy hotel you attended? You were on the guest list, right? What about that cheeseball wedding expo? Did you win anything? No… but you entered that stupid raffle, didn’t you?

The question is part of the latest rant on the website and simplifies (perhaps oversimplified) the entire idea that brides cannot be contacted.

The post got thumbs up from limo and formal wear people, including Justin Willison, owner of JW tux in Nunica, MI. According to Justin;

“I get this  all the time. They register at my store website then ask “Where did you get my cell number from?” Seriously? You typed it in on my website and checked the box “how would you like to be contacted as “PHONE” then provided a phone number. I get a couple a month from my leads lists from bridal expos or from dress manufacturers that have brides register, but the ones that really blow me away are the ones that register that way, on my site; then  get pissed when I call or email them,” according to Willison.

 

Who’s right and who’s wrong?

eWedNewz

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2012

“Tuxedo Mask” Speaks Up for Abused Store Owners

By Paul Pannone

The tide could be shifting away from the poor, abused consumer always being right, as Bitchless Bride tells them off, four-letter words and all. Not mincing words, the blog and mystery people behind the posts are calling out bitchy brides and now grumbling grooms.

The BB blog struck a nerve among tuxedo store owners in the middle of their busiest times, relating to lost, abused and non-returned merchandise that prohibits the turnover of goods from one week to the next. The BB Blog featured a post by a mystery writer named the Tuxedo Mask ; who could become a folklore hero in very short order.

 

Who is that masked Man that tells it like it is? Only the Bitchless Bride knows for sure.

The tuxedo world stood up and applauded the post; after years of abuse and having to deal with difficult customers that want to pick up their tuxedos three weeks before the event and don’t bother to return it until two weeks later– without any penalties. As the discussions sparked by the Tuxedo Mask progressed retailers like Justin Willison, owner of J.W Tux in Naunica, MI say they head off deadbeat customers at the pass, requiring them to leave a credit card to charge for any losses or merchandise not returned.

“I make the groom or the parents do it. Before when I called the groom they’d say oh his card declined… oh.. um.. I’ll have him call you. Now I just charge the groom. I don’t have time to track down 15 people I only need 1. You can try getting the money back from your dickhead deadbeat buddies.

Hey, you know where they live and work– I DON’T. One contract per party. ZERO problems since. I’ve had a groom call me from mexico about his card being charged. I told him… Hey you didn’t make sure the stuff got back, you signed the contract. (You) should have picked responsible people for groomsmen,” says Justin.

Other operators like 1888mytuxes– voted the best in their market– say they’ve done it for years.

“The price of the merchandise has gone up every year and we found a $20 dollar deposit meant nothing to customers. Now, if they don’t return the merchandise by the following Thursday, we have to assume they love it so much and they want to keep it, so we charge for it,” according to Jennifer Galletta in New York.

 

eWedNewz continues to watch the progress of the Bitchless Bride Blog and welcomes your thoughts.

eWedNewz

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2012