By Paul Pannone
The week of June 11th was dominated by Leonard Green & Partner’s decision to put the largest seller of wedding dresses, David’s Bridal, up for sale. But as indicated in the story, there should be no surprise, as the wedding business continues to shrink to proportions reflective of a new generation’s view about love, life and the growing aversion towards high-priced, freezer-burned, catered food.
All data and growing information pointing to the same conclusion of a shrinking (formal) market concerns any investor’s point of view, especially when they already hold the lion’s share and no room for significant growth. Combined eWedNewz stories and coverage appeared in chat areas of major websites.
Brides of color and every nationality that want to add ethnic heritage to their event are finding a magazine that speaks to their taste level. Munaluchi Bride is a new concept for a wedding magazine whose time has come.
The week’s announcements and events prove the world has changed and the wedding business is slowly adapting to the changes.
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